Another event was successfully held as part of the project “Youth Participation in Digital Democracy – From Digital Skills to Digital Rights for Youth with Fewer Opportunities in the Western Balkans”, implemented by UZOR in cooperation with partners and with the support of the European Union. On Friday, June 20, the program participants had the opportunity to gain new insights related to creativity on social media.
This time, the focus was on one of today’s most relevant topics – creativity in digital communication. The guest lecturer, Leka Dedivanović, an expert in digital content and social media, introduced young people to ways in which creativity can shape their messages, perspectives, and visibility in the online space.
The program began with an introductory speech and project presentation by program coordinator Maja Nikolić, followed by a lecture on how creativity impacts digital communication. Through practical examples and advice, participants had the chance to learn how to create content that not only informs but also inspires.
A special emphasis was placed on the interactive workshop dedicated to visual design for social media. Through hands-on work, young people learned how to design attractive and effective posts, with a particular focus on the messages they want to convey to their audiences.
The event concluded with a Q&A session, during which participants asked questions and exchanged ideas with the lecturer and with each other – further strengthening a community of young people who see the digital space as one of freedom, responsibility, and self-expression.
Throughout this training, participants gained a better understanding of their role in digital democracy, how creativity can be used as a tool for positive change, and the basic principles of creating visuals and messaging for online platforms.
This event is part of a broader regional initiative aimed at empowering youth with fewer opportunities through the development of digital competencies, critical thinking, and a participatory online culture.
